An ENTREPRENEURS’ QUESTION
What to do before Starting a new business,
want to launch a new product in the market,
to grow more in the market where you are only surviving,
is decision making being very tough,
your sales are either decreasing or it stable from years
ANSWER: – MARKET RESEARCH
Market research is the process of determining the viability of a new service or product through research conducted directly with potential customers. Market research allows a company to discover the target market and get opinions and other feedback from consumers about their interest in the product or service.
- Consumer buying behaviour
- Analysis of recent market trends
- Business Forecast
- Competitor Analysis
Market Research plays an important in decision making as it helps in understanding the potential customers and to keep with trends which leads to increase in sales.
PMC Marketing & Advertisement Solutions provides you the following services of Market Research :-
- Your Target Audience and the channels required to target them.
- The needs & wants of your buyers
- The factors motivating your customers to buy your product/service
- The price range your product/service.
- Your product/service’s SWOT analysis V/S your competitor’s offerings as per your needs.